{"id":5792,"date":"2025-10-27T11:34:30","date_gmt":"2025-10-27T11:34:30","guid":{"rendered":"https:\/\/scaleupfranchise.com\/?p=5792"},"modified":"2025-10-28T16:26:47","modified_gmt":"2025-10-28T16:26:47","slug":"el-poder-del-nicho-como-las-marcas-ganadoras-dominan-su-espacio","status":"publish","type":"post","link":"https:\/\/scaleupfranchise.com\/eng\/el-poder-del-nicho-como-las-marcas-ganadoras-dominan-su-espacio\/","title":{"rendered":"The Power of the Niche: How Winning Brands Dominate Their Space"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5792\" class=\"elementor elementor-5792\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d3abc39 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"d3abc39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-40f4bf6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"40f4bf6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-74afd39 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"74afd39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-85a28d5 elementor-widget elementor-widget-heading\" data-id=\"85a28d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Power of the Niche: How Winning Brands Dominate Their Space<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92b3ea7 elementor-widget elementor-widget-image\" data-id=\"92b3ea7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/elementor\/thumbs\/ChatGPT-Image-28-oct-2025-16_38_05-rdvmwlb0qbigpyzdnyfn72f3jcqxun8yujijkg97qo.png\" title=\"ChatGPT Image 28 oct 2025, 16_38_05\" alt=\"ChatGPT Image 28 oct 2025, 16_38_05\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49ed6bf elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"49ed6bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.78 90.69 226.38 209.25 245V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.31 482.38 504 379.78 504 256z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-twitter\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-769662aa elementor-widget elementor-widget-text-editor\" data-id=\"769662aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>By <strong>Emilio Quero Rodr\u00edguez \u2013 Director of Scale Up Franchise<\/strong><\/p><p><strong>The Power of Focus<\/strong><\/p><p>In a market saturated with look-alike concepts, success no longer depends solely on having a fantastic product \u2014 it depends on <strong>finding a real niche and mastering it with strategy, method, and consistency<\/strong>.<\/p><p>A niche is more than just a market segment: <strong>it\u2019s the territory where a brand builds authority, differentiation, and sustainable profitability.<\/strong><\/p><p>Winning brands don\u2019t try to reach everyone.<\/p><p><strong>They reach the right people better than anyone else.<\/strong><\/p><p>And from there, they expand their influence with coherence and strength.<\/p><p><strong>Why the Niche Makes the Difference<\/strong><\/p><p>At <strong>Scale Up Franchise<\/strong>, we analyze numerous business models every year, and the most profitable ones share a common foundation: <strong>a clearly defined niche.<\/strong><\/p><p>A <strong>profitable and scalable niche<\/strong> combines four essential elements:<\/p><ul><li><strong>Real and sustained demand<\/strong><\/li><li><strong>Low professionalization among competitors<\/strong><\/li><li><strong>Clear opportunity for innovation<\/strong><\/li><li><strong>An operational model that is measurable, replicable, and predictable<\/strong><\/li><\/ul><p><strong>Operating in a niche doesn\u2019t mean narrowing your reach \u2014 it means multiplying your value.<\/strong><\/p><p>It leads to higher margins per unit, more loyal customers, and growth that is structured, sustainable, and less risky.<\/p><p><strong>Investing in Niche Brands: The Strategy That Creates Real Value<\/strong><\/p><p>Our mission is clear: <strong>to help brands with purpose and focus scale profitably and sustainably.<\/strong><\/p><p>The future of <strong>retail and franchising<\/strong> doesn\u2019t belong to those who open faster, but to <strong>those who open better<\/strong> \u2014 building solid, coherent models aligned with their brand DNA.<\/p><p>Brands like <strong>Avenir Reformas<\/strong> and <strong>Sandbox VR<\/strong> prove that <strong>specialization, when combined with efficient structure, creates ecosystems of growth \u2014 not just new store openings.<\/strong><\/p><p><strong>Avenir Reformas: Professionalizing Home Renovation<\/strong><\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-5820\" src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/1.jpg\" alt=\"\" width=\"800\" height=\"237\" srcset=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/1.jpg 560w, https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/1-300x89.jpg 300w, https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/1-18x5.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><br \/><strong>Avenir Reformas<\/strong> leads a rapidly growing market driven by the megatrend of housing renovation and modernization.<\/p><p>Its <strong>turnkey model<\/strong> delivers a complete experience for customers \u2014 from design to project delivery \u2014 with certified guarantees, technical support, and advanced digital tools that simplify operations.<\/p><p>Additionally, its powerful digital marketing strategy <strong>generates 20-30 qualified leads per month<\/strong>, turning each franchise into a predictable, scalable business.<\/p><p><strong>Key Data:<\/strong><\/p><ul><li>+190 franchises across Europe<\/li><li>15 years of experience in the sector<\/li><li>A <strong>100% profitable, replicable, and sustainable growth model<\/strong><\/li><\/ul><p><strong>\u00a0<\/strong><\/p><p><strong>Sandbox VR: Leading the Premium Immersive Entertainment Market<\/strong><\/p><p><img decoding=\"async\" class=\"alignnone wp-image-5824\" src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/2.jpg\" alt=\"\" width=\"800\" height=\"396\" srcset=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/2.jpg 568w, https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/2-300x148.jpg 300w, https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/2-18x9.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p><p><strong>Sandbox VR<\/strong> has revolutionized global entertainment with a unique <strong>premium virtual reality<\/strong> concept that combines advanced technology, immersive storytelling, and exclusive social experiences.<\/p><p>With global partnerships with brands like <strong>Netflix<\/strong>, the company has positioned itself as a <strong>benchmark in experiential entertainment<\/strong>, attracting both individual consumers and corporate clients seeking <strong>team-building or group events<\/strong> that truly stand out.<\/p><p><strong>Key Data:<\/strong><\/p><ul><li>+$200 million in cumulative sales<\/li><li>1.4 million visitors in 2024 alone<\/li><li>150 new locations under development<\/li><\/ul><p><strong>Sandbox VR<\/strong> demonstrates how <strong>technological innovation and customer experience can become a global engine of growth through franchising.<\/strong><\/p><p><strong>The Future Lies in Focus<\/strong><\/p><p>At <strong>Scale Up Franchise<\/strong>, we support brands at every stage of their evolution: <strong>identifying a niche with real potential, validating it with data, and scaling it with strategy, profitability, and purpose.<\/strong><\/p><p>Because in <strong>retail &amp; franchising, having focus doesn\u2019t limit you \u2014 it multiplies your opportunities.<\/strong><\/p><p>And in an increasingly competitive environment, <strong>focus is the most powerful advantage a brand can build.<\/strong><\/p><p>\ud83d\udce9 <strong>Has your brand found its niche?<\/strong><\/p><p>Discover how to turn it into a <strong>profitable and scalable system<\/strong> at <a href=\"https:\/\/scaleupfranchise.com\/eng\/\">scaleupfranchise.com<\/a>.<\/p><p><strong>Scale Up Franchise \u2013 We scale brands that know who they are, who they serve, and how to grow without losing their essence.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f50ab5e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"f50ab5e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f4a6fc7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"7f4a6fc7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5973df elementor-widget elementor-widget-wpr-magazine-grid\" data-id=\"f5973df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-magazine-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wpr-magazine-grid-wrap\"  data-slide-effect=\"\"><section class=\"wpr-magazine-grid wpr-mgzn-grid-1-1-3 wpr-mgzn-grid-rows-1\"><article class=\"wpr-mgzn-grid-item elementor-clearfix post-5792 post type-post status-publish format-standard has-post-thumbnail hentry category-general\"><div class=\"wpr-grid-item-inner\"><div class=\"wpr-grid-media-wrap\" data-overlay-link=\"yes\"><div class=\"wpr-grid-image-wrap\" data-src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/ChatGPT-Image-28-oct-2025-16_38_05.png\" style=\"background-image: url(https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/ChatGPT-Image-28-oct-2025-16_38_05.png)\"><\/div><div class=\"wpr-grid-media-hover wpr-animation-wrap\"><div class=\"wpr-grid-media-hover-bg  wpr-overlay-fade-out wpr-anim-size-medium wpr-anim-timing-ease-default wpr-anim-transparency\" data-url=\"https:\/\/scaleupfranchise.com\/eng\/el-poder-del-nicho-como-las-marcas-ganadoras-dominan-su-espacio\/\"><\/div><div class=\"wpr-grid-media-hover-bottom elementor-clearfix\"><div class=\"wpr-grid-item-category elementor-repeater-item-5aeade6 wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade wpr-grid-tax-style-1\"><div class=\"inner-block\"><a class=\"wpr-tax-id-18\" href=\"https:\/\/scaleupfranchise.com\/eng\/category\/general\/\">General<\/a><\/div><\/div><h2 class=\"wpr-grid-item-title elementor-repeater-item-5b0807e wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade\"><div class=\"inner-block\"><a  target=\"_self\"  href=\"https:\/\/scaleupfranchise.com\/eng\/el-poder-del-nicho-como-las-marcas-ganadoras-dominan-su-espacio\/\">The Power of the Niche: How Winning Brands Dominate Their Space<\/a><\/div><\/h2><div class=\"wpr-grid-item-author elementor-repeater-item-1e97f43 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><a href=\"https:\/\/scaleupfranchise.com\/eng\/author\/arturo\/\"><span>Jose Arturo Martinez<\/span><\/a><\/div><\/div><div class=\"wpr-grid-item-separator elementor-repeater-item-0331368 wpr-grid-item-display-inline wpr-grid-item-align-left wpr-grid-sep-style-1\"><div class=\"inner-block\"><span><\/span><\/div><\/div><div class=\"wpr-grid-item-date elementor-repeater-item-2217f87 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><span>October 27, 2025<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/article><article class=\"wpr-mgzn-grid-item elementor-clearfix post-5781 post type-post status-publish format-standard has-post-thumbnail hentry category-general\"><div class=\"wpr-grid-item-inner\"><div class=\"wpr-grid-media-wrap\" data-overlay-link=\"yes\"><div class=\"wpr-grid-image-wrap\" data-src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/Gemini_Generated_Image_uu7jb3uu7jb3uu7j.png\" style=\"background-image: url(https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/Gemini_Generated_Image_uu7jb3uu7jb3uu7j.png)\"><\/div><div class=\"wpr-grid-media-hover wpr-animation-wrap\"><div class=\"wpr-grid-media-hover-bg  wpr-overlay-fade-out wpr-anim-size-medium wpr-anim-timing-ease-default wpr-anim-transparency\" data-url=\"https:\/\/scaleupfranchise.com\/eng\/expanding-into-spain-the-rules-every-brand-should-know\/\"><\/div><div class=\"wpr-grid-media-hover-bottom elementor-clearfix\"><div class=\"wpr-grid-item-category elementor-repeater-item-5aeade6 wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade wpr-grid-tax-style-1\"><div class=\"inner-block\"><a class=\"wpr-tax-id-18\" href=\"https:\/\/scaleupfranchise.com\/eng\/category\/general\/\">General<\/a><\/div><\/div><h2 class=\"wpr-grid-item-title elementor-repeater-item-5b0807e wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade\"><div class=\"inner-block\"><a  target=\"_self\"  href=\"https:\/\/scaleupfranchise.com\/eng\/expanding-into-spain-the-rules-every-brand-should-know\/\">Expanding into Spain: The Rules Every Brand Should Know<\/a><\/div><\/h2><div class=\"wpr-grid-item-author elementor-repeater-item-1e97f43 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><a href=\"https:\/\/scaleupfranchise.com\/eng\/author\/arturo\/\"><span>Jose Arturo Martinez<\/span><\/a><\/div><\/div><div class=\"wpr-grid-item-separator elementor-repeater-item-0331368 wpr-grid-item-display-inline wpr-grid-item-align-left wpr-grid-sep-style-1\"><div class=\"inner-block\"><span><\/span><\/div><\/div><div class=\"wpr-grid-item-date elementor-repeater-item-2217f87 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><span>October 21, 2025<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/article><article class=\"wpr-mgzn-grid-item elementor-clearfix post-5752 post type-post status-publish format-standard has-post-thumbnail hentry category-general\"><div class=\"wpr-grid-item-inner\"><div class=\"wpr-grid-media-wrap\" data-overlay-link=\"yes\"><div class=\"wpr-grid-image-wrap\" data-src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/Como-construir-una-franquicia-escalable-y-rentable.png\" style=\"background-image: url(https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/Como-construir-una-franquicia-escalable-y-rentable.png)\"><\/div><div class=\"wpr-grid-media-hover wpr-animation-wrap\"><div class=\"wpr-grid-media-hover-bg  wpr-overlay-fade-out wpr-anim-size-medium wpr-anim-timing-ease-default wpr-anim-transparency\" data-url=\"https:\/\/scaleupfranchise.com\/eng\/del-modelo-al-sistema-como-construir-una-franquicia-escalable-y-rentable-por-scale-up-franchise\/\"><\/div><div class=\"wpr-grid-media-hover-bottom elementor-clearfix\"><div class=\"wpr-grid-item-category elementor-repeater-item-5aeade6 wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade wpr-grid-tax-style-1\"><div class=\"inner-block\"><a class=\"wpr-tax-id-18\" href=\"https:\/\/scaleupfranchise.com\/eng\/category\/general\/\">General<\/a><\/div><\/div><h2 class=\"wpr-grid-item-title elementor-repeater-item-5b0807e wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade\"><div class=\"inner-block\"><a  target=\"_self\"  href=\"https:\/\/scaleupfranchise.com\/eng\/del-modelo-al-sistema-como-construir-una-franquicia-escalable-y-rentable-por-scale-up-franchise\/\">Del modelo al sistema: c\u00f3mo construir una franquicia escalable y rentable<\/a><\/div><\/h2><div class=\"wpr-grid-item-author elementor-repeater-item-1e97f43 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><a href=\"https:\/\/scaleupfranchise.com\/eng\/author\/arturo\/\"><span>Jose Arturo Martinez<\/span><\/a><\/div><\/div><div class=\"wpr-grid-item-separator elementor-repeater-item-0331368 wpr-grid-item-display-inline wpr-grid-item-align-left wpr-grid-sep-style-1\"><div class=\"inner-block\"><span><\/span><\/div><\/div><div class=\"wpr-grid-item-date elementor-repeater-item-2217f87 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><span>October 8, 2025<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/article><article class=\"wpr-mgzn-grid-item elementor-clearfix post-5712 post type-post status-publish format-standard has-post-thumbnail hentry category-general\"><div class=\"wpr-grid-item-inner\"><div class=\"wpr-grid-media-wrap\" data-overlay-link=\"yes\"><div class=\"wpr-grid-image-wrap\" data-src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/Imagen-de-WhatsApp-2025-10-01-a-las-11.12.56_f6f49734.jpg\" style=\"background-image: url(https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/10\/Imagen-de-WhatsApp-2025-10-01-a-las-11.12.56_f6f49734.jpg)\"><\/div><div class=\"wpr-grid-media-hover wpr-animation-wrap\"><div class=\"wpr-grid-media-hover-bg  wpr-overlay-fade-out wpr-anim-size-medium wpr-anim-timing-ease-default wpr-anim-transparency\" data-url=\"https:\/\/scaleupfranchise.com\/eng\/claves-de-una-red-de-franquiciados-sana-motivada-y-rentable\/\"><\/div><div class=\"wpr-grid-media-hover-bottom elementor-clearfix\"><div class=\"wpr-grid-item-category elementor-repeater-item-5aeade6 wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade wpr-grid-tax-style-1\"><div class=\"inner-block\"><a class=\"wpr-tax-id-18\" href=\"https:\/\/scaleupfranchise.com\/eng\/category\/general\/\">General<\/a><\/div><\/div><h2 class=\"wpr-grid-item-title elementor-repeater-item-5b0807e wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade\"><div class=\"inner-block\"><a  target=\"_self\"  href=\"https:\/\/scaleupfranchise.com\/eng\/claves-de-una-red-de-franquiciados-sana-motivada-y-rentable\/\">Claves de una red de franquiciados sana, motivada y rentable<\/a><\/div><\/h2><div class=\"wpr-grid-item-author elementor-repeater-item-1e97f43 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><a href=\"https:\/\/scaleupfranchise.com\/eng\/author\/arturo\/\"><span>Jose Arturo Martinez<\/span><\/a><\/div><\/div><div class=\"wpr-grid-item-separator elementor-repeater-item-0331368 wpr-grid-item-display-inline wpr-grid-item-align-left wpr-grid-sep-style-1\"><div class=\"inner-block\"><span><\/span><\/div><\/div><div class=\"wpr-grid-item-date elementor-repeater-item-2217f87 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><span>October 1, 2025<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/article><article class=\"wpr-mgzn-grid-item elementor-clearfix post-5669 post type-post status-publish format-standard has-post-thumbnail hentry category-general\"><div class=\"wpr-grid-item-inner\"><div class=\"wpr-grid-media-wrap\" data-overlay-link=\"yes\"><div class=\"wpr-grid-image-wrap\" data-src=\"https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/09\/Gemini_Generated_Image_pz3u4lpz3u4lpz3u-1.jpg\" style=\"background-image: url(https:\/\/scaleupfranchise.com\/wp-content\/uploads\/2025\/09\/Gemini_Generated_Image_pz3u4lpz3u4lpz3u-1.jpg)\"><\/div><div class=\"wpr-grid-media-hover wpr-animation-wrap\"><div class=\"wpr-grid-media-hover-bg  wpr-overlay-fade-out wpr-anim-size-medium wpr-anim-timing-ease-default wpr-anim-transparency\" data-url=\"https:\/\/scaleupfranchise.com\/eng\/claves-para-la-expansion-internacional-de-franquicias\/\"><\/div><div class=\"wpr-grid-media-hover-bottom elementor-clearfix\"><div class=\"wpr-grid-item-category elementor-repeater-item-5aeade6 wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade wpr-grid-tax-style-1\"><div class=\"inner-block\"><a class=\"wpr-tax-id-18\" href=\"https:\/\/scaleupfranchise.com\/eng\/category\/general\/\">General<\/a><\/div><\/div><h2 class=\"wpr-grid-item-title elementor-repeater-item-5b0807e wpr-grid-item-display-block wpr-grid-item-align-left wpr-pointer-none wpr-pointer-line-fx wpr-pointer-fx-fade\"><div class=\"inner-block\"><a  target=\"_self\"  href=\"https:\/\/scaleupfranchise.com\/eng\/claves-para-la-expansion-internacional-de-franquicias\/\">Claves para la expansi\u00f3n internacional de franquicias<\/a><\/div><\/h2><div class=\"wpr-grid-item-author elementor-repeater-item-1e97f43 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><a href=\"https:\/\/scaleupfranchise.com\/eng\/author\/arturo\/\"><span>Jose Arturo Martinez<\/span><\/a><\/div><\/div><div class=\"wpr-grid-item-separator elementor-repeater-item-0331368 wpr-grid-item-display-inline wpr-grid-item-align-left wpr-grid-sep-style-1\"><div class=\"inner-block\"><span><\/span><\/div><\/div><div class=\"wpr-grid-item-date elementor-repeater-item-2217f87 wpr-grid-item-display-inline wpr-grid-item-align-left\"><div class=\"inner-block\"><span>September 18, 2025<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/article><\/section><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>In our previous article, we pointed out that PROFITABILITY is the real engine of a franchise. Without it, the model loses its meaning.<\/p>","protected":false},"author":2,"featured_media":5815,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-5792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/posts\/5792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/comments?post=5792"}],"version-history":[{"count":45,"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/posts\/5792\/revisions"}],"predecessor-version":[{"id":5842,"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/posts\/5792\/revisions\/5842"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/media\/5815"}],"wp:attachment":[{"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/media?parent=5792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/categories?post=5792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scaleupfranchise.com\/eng\/wp-json\/wp\/v2\/tags?post=5792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}